17 Must-Read Best SaaS Blogs for 2023 (Expert’s Choice)

  Published on January 03 |   9 minutes read

As of Dec 2022, the total market size of SaaS businesses is estimated to be around $272.5B. Many entrepreneurs and marketers are looking for ways to stay up-to-date with the latest trends in SaaS technology, strategies, and marketing. One great way to do that is to follow some of the best SaaS blogs out there.

By reading these SaaS blogs, you can stay up-to-date on the latest industry news and best practices, get advice from experienced SaaS professionals, and find out what works best for marketing your SaaS product.

This article takes a look at some of the top SaaS marketing blogs that every SaaS entrepreneur and marketer should follow.

What are SaaS Blogs?

SaaS blogs are websites that provide industry updates and insights from SaaS professionals. These blogs focus on various topics related to SaaS, such as software development, product marketing, customer experience, pricing strategies, and more.

For example, Hubsubpot blogs about SaaS product marketing, pricing and packaging, customer success, product launches, and growth hacking.

What Kinds of Topics Do SaaS Blogs Cover?

The topics covered by SaaS blogs vary, including everything from product development to customer experience optimization. Popular topics include software development best practices; cloud computing trends; UX design strategies; marketing and advertising tips; customer engagement tactics; pricing models and strategies; product launches and announcements; growth hacking techniques; SaaS industry news and updates; trends in SaaS technology.

17 Best SaaS blogs You Need to Follow in 2023

The Internet is filled with tons of SaaS blogs out there, but how to determine which ones are the best?

I have done the hard work and hand-picked some of the best SaaS blogs that you should take inspiration from for your organization, whether it’s big or small.

1. SaaStr

SaaStr is a blog dedicated to SaaS industry news, tips, and trends. As such, it’s an excellent resource for entrepreneurs and startups who are looking to stay up-to-date on the latest developments in the world of software-as-a-service.

SaaStr is a blog dedicated to SaaS industry news

The blog covers topics such as SaaS metrics and KPIs, customer onboarding strategies, product launches, fundraising tips, and more.

Resources that you can find on the blog include a SaaS report, webinars, events, and a podcast.

Popular Articles You Should Read: 

2. SaaSMetrics

SaaSMetrics focuses on helping startups and entrepreneurs measure, analyze, and improve their SaaS business performance.

helping startups and entrepreneurs measure, analyze, and improve their SaaS business performance

SaaSMetrics is a SaaS blog that provides actionable advice and tips on topics such as SaaS pricing strategies, customer success best practices, product updates, user onboarding processes, content marketing tactics, and more.

Resources that you can find on the blog include webinars, SaaS dashboard templates, SaaS metrics guides, and a podcast.

Must Read Articles on SaaSMetrics:

3. All That SaaS

All That SaaS is an online publication dedicated to providing valuable insights and resources for SaaS startups.

helpful for tutorials, case studies, and guides on topics such as SaaS monetization

All That SaaS readers can find helpful tutorials, case studies, and guides on topics such as SaaS monetization strategies, customer retention tactics, product updates, customer onboarding best practices, SaaS metrics, KPIs, and more.

Must Read resources on All That SaaS:

4. Inside Intercom

Inside Intercom, it provides helpful advice and insights on topics such as customer success management, SaaS marketing strategies, product updates, user onboarding processes, and more.

provide helpful advice and insights on topics for SaaS sales

By reading their blogs, SaaS marketers can stay up-to-date on the latest SaaS trends and best practices. This can help them understand what works and what doesn’t, so they can create more effective SaaS marketing strategies.

With the right knowledge, saas marketers can take their businesses to the next level.

Readers can also find resources such as ebooks, webinars, and guides on scaling a SaaS business.

Popular Articles You Should Read: 

5. ChartMogul

ChartMogul is a leading subscription analytics company that helps SaaS businesses measure, analyze, and optimize their performance.

A leading subscription analytics company that helps SaaS businesses

Their blog offers practical advice on topics such as churn rate optimization tactics, SaaS metrics and KPIs, product updates, customer onboarding processes, user research methods, content marketing best practices, and more.

Must Read Articles on ChartMogul:

6. Chaotic Flow

Chaotic Flow is a SaaS blog that focuses on topics such as SaaS marketing, product design, pricing strategy, and more. They have in-depth articles and case studies on various SaaS topics that are relevant to entrepreneurs and marketers.

focus topics like product design, pricing strategy

Their blogs are ideal for SaaS marketers and entrepreneurs who are looking for actionable tips to increase their ROI.

Actionable Pieces That You can read on Chaotic Flow:

7. Zendesk

Zendesk is all about SaaS customer success and how to better serve your customer base. It is great for anyone looking to understand the customer journey and how to maximize customer loyalty and engagement.

Helping on how to serve your customer better

The Zendesk blog covers topics such as problem-solving, product launches, customer success stories, industry trends, team culture, company updates, and more.

Their blogs are ideal for SaaS marketers, product managers, and customer success professionals.

Resources that you can find on Zendesk include SaaS Company Playbook, Complete Guide to Customer Insights, and Retention Strategies.

The Most Popular pieces that you should read on Zendesk:

8. Ahrefs

This SaaS tool helps marketers and businesses maximize their efforts when it comes to SEO, content marketing, and more.

SaaS tool for content marketing or SEO

Ahrefs blog covers a variety of topics such as keyword research, competitor analysis, backlink-building strategies, and customer experience optimization tools among others.

The Most Actionable pieces for Your SEO Strategies:

9. ClickUp

ClickUp is a SaaS project management tool that helps teams get more done faster.

A tool for freelancers, small teams, and large enterprises

On their blog, ClickUp covers topics such as project management and organization tips, productivity hacks, customer success stories, collaboration tools, and more.

The tool is ideal for entrepreneurs, freelancers, small teams, and large enterprises.

Here are some Actionable topics that might interest you:

10. Leadfeeder

This SaaS-focused blog is great for marketers who want to stay ahead of the curve when it comes to B2B sales and lead generation.

The best SaaS-focused blogs and great for marketers

The Leadfeeder blog covers topics such as ABM, B2B marketing strategies, custom audience segmentation, customer analytics tools, and more. Their long-form content screams authority and offers actionable advice backed up by data, research, and case studies.

Actionable Articles You Should Read:

11. Close.io

Close.io is a SaaS tool for sales teams that helps automate customer outreach and follow-ups.

tool for automate customer outreach

Their blog covers topics such as sales best practices, scalability strategies, trends in customer experience optimization, product features and updates, and more.

Here are some of their popular pieces:

12. Trello

Trello is a project management and collaboration SaaS tool that helps make project management easier. 

management and collaboration SaaS tool

The Trello blog covers topics such as productivity hacks, team organization tactics, customer stories, product updates, and more.

Popular Pieces You Should Read:

13. ConvertKit

ConvertKit is an email marketing SaaS tool that makes it easier to capture leads and grow your business.

email marketing SaaS tool

Their blog provides a wealth of knowledge on topics such as email marketing best practices, product features, customer stories, content strategies, and more.

Actionable Articles for Email Marketers:

14. Sales Hacker

Sales Hacker is one of the top SaaS blogs for sales, marketing, and customer success professionals.

 top SaaS blogs for sales, marketing, and customer success

The Sales Hacker blog is ideal for-founder, CEOs, CMOs, and startup employees as it covers topics such as sales development strategy, account-based marketing tactics, customer experience optimization tools, product updates, and more.

Actionable Articles You Should Read: 

15. Mixpanel

Mixpanel is a SaaS analytics platform used by some of the world’s leading companies.

SaaS analytics platform for companies

Their blog offers valuable insights on topics such as customer engagement, product optimization strategies, data-driven decision-making, A/B testing techniques, and more.

Apart from blogs, they also provide resources such as ebooks, webinars, and guides for startups.

Actionable Articles from Mixpanel You Should Read: 

16. Hotjar

Hotjar is a SaaS tool for customer feedback, website heatmaps, and analytics.

Hotjar blog for digital empathy experts

Their blog provides thought-provoking articles on topics such as A/B testing strategies, customer experience optimization tactics, product updates, eCommerce, CRO, user research, behavior analytics, and more.

Popular Pieces You Should Read: 

17. SVPG

Silicon Valley Product Group (SVPG) blog founded by Marty Cagan provides a wealth of knowledge for SaaS entrepreneurs and startup founders.

provides knowledge to SaaS entrepreneurs

The blog covers topics such as product management best practices, customer acquisition tactics, user onboarding strategies, growth hacking tips, SaaS metrics and KPIs, fundraising advice, and more.

Must Read Guides on SVPG Blog

Conclusion

In conclusion, many of the best saas blogs provide insights that can help SaaS businesses succeed. By reading their blog posts, you’ll learn valuable topics such as marketing tactics, customer onboarding strategies, product optimization tips, and more. Additionally, following SaaS influencers on social media can help you stay up-to-date with the latest industry trends and keep abreast of developments in the world of SaaS.

By leveraging these resources, you’ll be well-positioned to create an effective SaaS marketing strategy and grow your business.

author

Taha Kamal

Taha is an SEO consultant with 8 years of experience. His expertise lies in developing SEO initiatives, Content strategy, increasing business success, and boosting sales. Over the years he has developed analytical, organizational, and decision-making abilities.

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